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Anyone who has launched their own cryptocurrency is probably aware of how important it is for your token to be listed in the ‘right’ places. For many crypto entrepreneurs, these ‘right’ places are usually crypto exchanges and token listing platforms like CoinGecko.
This is hardly a simple task, as the token creators have to go through a rigorous review process before they can be listed, especially on centralised exchanges. While DEXs have made the listing process easier, many crypto entrepreneurs still find value in being listed on centralised platforms. This is especially true because coin listing platforms value tokens that have been able to secure a listing on centralized platforms like CoinGecko.
Getting on CoinGecko
So how do you get listed on a site like CoinGecko? The site has a number of requirements for tokens that want to get listed but one of the most important ones is being listed on at least one centralised exchange and preferably multiple ones. This is not necessarily unique to CoinGecko and is required by most coin listing sites.
Then you have to go through the individual requirement for listing on different crypto exchanges. This includes submitting your whitepaper, providing information about your team, and so on.
You also have the option of creating your own exchange platform and listing your token there to meet this requirement. Services like HollaEx can help you set up your own exchange in only a few minutes and you can instantly have your token listed for sale. This comes with a plethora of benefits, including being able to better manage your token supply and bypassing the strenuous listing requirements of external centralized exchanges.
However, even after your exchange is up and running, you need to make sure its operations are professionally-done. This is because CoinGecko reviews the exchanges that your site is listed on to make sure they are legitimate.
Even after your token has been listed on your own exchange and others, there are other things you have to ensure before you can be listed on CoinGecko. First, you have to make sure that your token’s trading volume is up to a certain threshold.
This can either happen organically or you can hire the services of a market maker to ensure you reach the volume. Alternatively, you can put in a request for your token to be listed on the official HollaEx Pro exchange and this can help to drive up orders.
Before you submit your application to CoinGecko, you should wait for your token to have reached a certain age. You cannot, unfortunately, try to list a two-day-old token on CoinGecko so give your project some time in the market before your application. The on-chain transactions for your token need to be reasonably high as well as this helps the listing sites to evaluate their value and site.
You also need to keep the activity and buzz around your token high. After all, no coin listing site is going to list a token that appears to be inactive. So, open a blog for your token and keep it updated at all times. The same is true of your website and social media pages; host contests, upload content and engage with your community.
Even with all of this, your team needs to make a deliberate effort to reach out to the CoinGecko team to make its case. Before you do this, make sure you have gathered evidence of your project’s worthiness and projects to present to the CoinGecko team. This includes records of its transactions, listing evidence on DEX and centralised exchanges, API links from your own exchange site, and so on.
For many of the listing sites, you have to reach out to them directly to have your token listed and sometimes, a phone call is needed. Keep in mind not to bombard the site with unwanted emails and calls lest you get blacklisted.
Beyond the Listing
Even after listing your token on your own HollaEx exchange, your work is not exactly done but is just beginning. To make sure your token succeeds long-term and continues to be listed on sites, you have to secure strategic partnerships for yourself.
These include getting your coin logo listed on portfolio sites, on YouTube and newer crypto apps, as well as teaming up with known names in the industry. All in all, continuing to work on your coin’s day-to-day activities, content and elevating its visibility will mean more benefits in the long-run.