Fox and Polygon Launch ‘Verify’: A Cutting-Edge Blockchain-Powered Solution to Combat Deepfake Menace

Introduction

“Verify” is an open-source protocol built on Polygon’s PoS blockchain, specifically designed to establish the origin and history of registered media.

Fox Corp.’s Collaboration with Polygon

Media empire Fox Corp., the parent of Fox News, has collaborated with the blockchain project Polygon to counter AI-generated media stories or deepfakes. They have introduced an automated tool named “Verify” to authenticate legitimate articles and images.

Verify: A Blockchain-Powered Solution

Fox released an open-source protocol called “Verify” on Tuesday. This protocol is specifically tailored to establish the origin and history of registered media, and it is built on Polygon’s proof-of-stake (PoS) blockchain. Although Verify is currently in beta, it aims to bridge AI platforms with media companies.

Key Features of Verify

• Verify is an open-source protocol on Polygon’s PoS blockchain.
• It is designed to establish the origin and history of registered media.
• The tool is automated and helps in authenticating bona fide articles and images.
• Developed by Fox’s technology team, Verify aims to bridge AI platforms with media companies.

Functionality of Verify

According to a press release, Verify enables publishers to register content to prove its origination. Individual pieces of content are cryptographically signed on-chain, allowing consumers to identify content from trusted sources using the Verify Tool.