Ethernity Launches Entertainment-Focused Layer 2 on Optimism’s Superchain
Ethernity, a pioneer in blockchain entertainment technology, has announced the launch of its testnet for Ethernity Chain, a Layer 2 solution designed specifically for Fortune 500 entertainment brands. This launch establishes Ethernity Chain as the Entertainment Layer within Optimism’s Superchain ecosystem, alongside industry leaders such as Coinbase’s ‘Base,’ Worldcoin, Zora, and Camp Network. The Superchain is a network of chains that share a common tech stack, Optimism’s OP Stack, and contribute protocol fees back to the Optimism Collective.
Key Features of Ethernity Chain
Ethernity Chain is uniquely crafted to address the challenges faced by the global entertainment industry in adopting blockchain technology. It offers consumer-first infrastructure that leverages web3 benefits while simplifying complexities. Key features include:
- AI-powered Digital Rights Management (DRM) for robust IP protection, crucial for safeguarding on-chain assets.
- Deployment and hosting on Gelato RaaS, tapping into a vibrant ecosystem with shared liquidity, security, communication, and governance.
- A unified network featuring over 20 chains, 800+ apps, and $16B in Total Value Locked (TVL).
Community and Ecosystem
“By joining the Superchain, Ethernity becomes part of a community of builders dedicated to scaling Ethereum and giving back to the ecosystem,” said Urv Goel, VP and Head of Global Business Development at Optimism Unlimited. The testnet is now live, empowering developers to explore, build, and test their applications ahead of the mainnet launch.
Ethernity is actively onboarding products into its ecosystem, with a number of entertainment applications, such as games, NFTs, RWA collectibles, and interactive media projects, already partnered with Ethernity. Announcements regarding their launches are expected in the coming weeks.
Developer Support and Partnerships
Ethernity Chain is supported by a network of partners committed to delivering top-tier tooling and infrastructure. The Layer 2 is deployed and managed on Gelato RaaS Platform, which provides:
- Zero gas UX for a seamless user experience.
- Integration with any web2 API.
- Verified on-chain randomness for fair on-chain sweepstakes and dynamic NFT creation.
Further third-party infrastructure integrations will be announced soon, including social logins, credit card payments, bridges, indexers, and more. These features aim to launch on the mainnet with developer tooling tailored to entertainment brands, facilitating the onboarding of mainstream users.
“The entertainment industry is ripe for disruption by blockchain technology, and Gelato RaaS is proud to support Ethernity’s vision,” said Luis Schliesske, co-founder of Gelato. “Our Rollup-as-a-Service platform and native integrations ensure that Ethernity can focus on building and scaling their products, while we handle the underlying technical complexities.”
Grant Program and Future Initiatives
To further support the developer community, Ethernity will soon launch a Grant Program, providing funding and resources for building on the Ethernity L2. This program will offer marketing, business development, technical support, and investor connections, ensuring developers have the tools they need to succeed.
The launch of the Ethernity testnet follows the success of Ethernity’s previous initiatives, which brought renowned entertainment icons like Lionel Messi and Shaquille O’Neal onto the blockchain. Ethernity Chain aims to continue this legacy by creating a robust and scalable environment for the next generation of entertainment.
About Ethernity
Ethernity is an Ethereum Layer 2 solution designed specifically for global entertainment brands. It features built-in AI-powered security and Digital Rights Management (DRM) to protect intellectual property on-chain. Leveraging its robust infrastructure and partnerships, Ethernity is set to become the premier web3 entertainment ecosystem, providing a secure, eco-friendly, and intuitive platform for the next generation of entertainment and enterprise products.
About Optimism
Optimism is a project dedicated to scaling Ethereum’s technology and expanding its ability to coordinate people worldwide to build effective, decentralized power structures. The Optimism Collective builds best-in-class software for running L2 blockchains and aims to address key governance and economic challenges in the broader crypto ecosystem. The Optimism Collective is also committed to building a sustainable ecosystem through Retroactive Public Goods Funding, rewarding impactful projects to scale Ethereum’s present and provide funding for its future.
About Gelato
Gelato is an all-in-one Ethereum Rollup as a Service Platform built without limits. Designed to be super-fast, incredibly secure, and infinitely scalable, Gelato rollups allow anyone to build and deploy their fully serviced Layer 2 chains at a pace natively integrated with Web3’s favorite tools and services, launching a production-ready web3 development environment from the Genesis block.
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