- CoinQuora interviews LBank CEO Allen Wei.
- LBank aims to provide crypto asset management solutions to global users.
- The company plans to build a global target market apart from Asia.
LBank is a cryptocurrency exchange established in 2016. It offers clients across the world crypto to crypto trading pairs for various digital assets. LBank aims to provide cryptocurrency asset management solutions to crypto users around the world.
The following are the excerpts of CoinQuora’s interview with Allen Wei, the Chief Executive Officer at LBank Crypto Exchange.
Q. Please introduce yourself and your project to us.
I am Allen Wei, CEO of LBank. Our company was was founded in 2015, launched in 2016, and is headquartered in Hong Kong. We aim to provide the best cryptocurrency management solutions to users globally.
For the past few years, we’re mostly been in Asian markets. However, from last year onwards we started building the global market. So that’s why I’ve moved out from Asia to come here to Dubai. I’ve currently invested deeply in this country for the company.
Also, we are trying to expand the global team and that is why we set up our team in Dubai. By this, we get talented teams from different countries.
Q. Currently, are you working on any projects and any new projects?
We are looking forward to reaching out to our growth targets. Firstly, we focus on hiring more talented people who want to work with our company in global markets. Basically, we are hiring people to support our local promotion and the local community. This is our current plan aimed to build a better global market.
I’m in the office doing interviews and talking with people who can work with us — to find people who can join us. You’ll see our team grows very fast. This is our most important plan this year if we want to reach our targets.
Q. What are the milestones LBank has crossed to become one of the world’s leading crypto trading platforms?
We launched LBank in 2016 and so far we have been researching new potential projects. Last year we came to Dubai to execute our global marketing strategy. This is an important step for our company as we are focusing on the global flow of our company services. Also, this is the official period in our roadmap to start global markets, and prior to this, all our people were in Asia only.
Q. Tell us what makes LBank unique.
Firstly, users can trade early and find good potential projects in LBank. You can find projects earlier, especially when we’ve already selected these projects.
Secondly, we focus on better customer service. Helping our customers by giving quick responses and solving their problems make our role more responsible and unique. Another point is, we usually check the cryptocurrencies that enter our exchange. We select and then double-check to confirm the coins.
Our research team works hard to find out new potential projects, opening more choices for our customers. Significantly, metaverse and DeFi platforms have become trendy, and our research on potential projects can find more scopes as these platforms are burgeoning. Moreover, people are looking for projects that are developed in meta realms.
Q. What is your target crypto market?
Firstly, we are a global international exchange. So we’re focusing on the global markets. Also, as the next step this year, we will touch Europe, some places in Arabia, and India is most important. Now we are in Asia, we are spending our budget and the stronger team to do this market.
Q. How do you see Crypto Expo 2022 event in Dubai?
This is an amazing event. I saw a lot of projects, exchanges, and other blockchain companies with different industry roles. We also got a lot of exposure and achievements at the event. Notably, we could meet many of our global users and they gave us some genuine feedback.